Building the Urban Lifestyle Ecosystem
Urbania is not just an App. It is backed by a true capital and strategic center — UMIX Technologies Berhad.
Dual-Engine Architecture
Urbania is operated by Youmi Technologies for product R&D and operations, with UMIX Technologies Berhad serving as the long-term capital and expansion strategy center.
Youmi Technologies Sdn. Bhd.
Fully responsible for product R&D, operations, and innovation. Building a complete ecosystem covering Urban Entertainment × Professional Services × Lifestyle Tech.
UMIX Technologies Berhad
A holding group focused on Urban Lifestyle Tech, dedicated to building Southeast Asia's leading Urban Entertainment × Professional Services × Digital Platform Ecosystem.
Group Portfolio:
- Urbania Nearby (Core Super App)
- Future Home Service Apps
- Urban Entertainment & Talent Ecosystem
- Floral, Decor & Lifestyle Support Businesses
- Multi-sector Door-to-Door Service System
Role of UMIX Technologies Berhad:
- Group Capital Operations Center
- Urban Lifestyle Strategy Center
- Regional Expansion & Internationalization Hub
- Investor Relations / IPO Planning Entity
Group Vision
"To build Southeast Asia's most representative Urban Lifestyle Tech Group, connecting every life scenario better through technology."
Mission of UMIX Technologies Berhad
Using the power of technology, data, talent, and capital to build an urban tech platform ecosystem that truly understands cities, life, and culture.
Reinvent Urban Lifestyle
Making lifestyle services, entertainment, wellness, and culture more accessible.
Empower Talent Economy
Transforming urban artists, coaches, and service providers into freelance entrepreneurs.
Digitalize Offline Ecosystems
Helping merchants and venues achieve flexible allocation, lower costs, and better experiences.
Built-to-IPO Lifestyle Tech Group
With a clear business model and capital path to land on the capital market in the future.
Lifestyle Operating System
UMIX Technologies Berhad is not just a company, but a Lifestyle Operating System (Lifestyle OS).
Strategic Upgrade
From 'Service App' to 'Lifestyle Tech Group'
Offline Acquisition Strategy
Why acquire offline venues?
The reason is not to 'run more stores', but to strengthen Urbania's ecosystem loop, increasing traffic, service quality, brand influence, and controllability.
Create 'Controlled Experience Hubs'
By acquiring specific offline venues (Livehouses, KTVs, performance spaces), Urbania gains 'offline gateways' to urban lifestyles.
Core Value
"Owning Scenes = Owning Gateways = Owning Traffic = Owning Future Urban Lifestyle Weight""
Provide Stable Stages for Talent
Providing Showcase stages, Livehouse performances, and event shows so artists can truly stand on stage and be seen.
Core Value
"Stage for Talent → More Works → Higher Professionalism → More Orders → Positive Cycle""
Empower Partner Merchants
Opening artist and service resources to all merchants on an 'on-demand' basis, removing the need for high fixed entertainment costs.
Core Value
"Acquiring one store helps dozens of stores 'lower costs'. This is platform empowerment.""
Standard Setter for Urban Entertainment
Establishing artist standards, service flow standards, and experience standards through flagship venues.
Core Value
"Becoming the Standard Setter for the entire urban entertainment industry chain.""
Enhance GMV Stability
Controlling peak service allocation and festival traffic, ensuring a basic GMV floor through self-operated venues.
Core Value
"Having a 'controllable, predictable, adjustable' business foundation.""
Strengthen Brand Presence
Providing brand signage, offline ad spaces, check-in spots, and Urbania Talent Nights.
Core Value
"Becoming a 'tangible' urban lifestyle brand, enhancing trust.""
Build the Ecosystem Flywheel
Venues attract users → Download App → Use Services → Talent Earns → Merchants Benefit → More Talent Joins.
Core Value
"Urbania Ecosystem Flywheel""
Urbania is Today, UMIX is the Future Decade.